Storytelling as Digital Marketing Strategy for Churches

Many churches think expanding their reach online and increasing engagement will require more content, more marketing, more communication. That’s not the case. Instead, effective communication in the digital space is about moving away from merely sharing information and toward storytelling. Storytelling will enable churches to build relationships online and engage with their congregants digitally. Christen…

Telling Your Church’s Story

Presenter: DuPre Sanders, Senior Minister, Roxboro Baptist Church This document, prepared by DuPre Sanders, senior minister of Roxboro Baptist, provides the steps a congregation can take to collect stories from church members and how to communicate these stories effectively.  2016 Gathering March 18, 2016 Hayes Barton, Raleigh   Document: Storytelling Workshop